blog address: http://www.innovationmanagement.se/2016/05/11/the-global-state-of-customer-experience-2016/
keywords: consumer experience, customer engagement, customer experience management, customer relationship, mass customization, voice of customer
member since: May 31, 2016 | Viewed: 234
Category: Academics
This in-depth research report written by CX Network looks at the key customer experience trends, challenges and investments for the next 12 –18 months and the digital transformation of organisations. Their annual survey gauged the views of global leaders – across all major industries – within customer experience, service, insight, digital and marketing, on the changes that will be defining the industry in 2016.
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