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member since: Sep 27, 2022 | Viewed: 878

The Physics Of Future-Ready B2B Content

Category: Business

The term ‘physics’ may feel like a misfit here, but a few of its core attributes are being used as metaphors in the world of B2B content. With increasing audiences’ expectations for B2C-like experiences in the B2B world and advances in AI, analytics, and automation, the way we think about Content will change in the coming years.

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